The Vendor
I love being a vendor and being able to participate in a small towns personal event. Meeting the many different folks of the community and seeing how different they are from the previous event’s attendees.
The Tunnel Vision People
My personal observations at festivals and car shows is that as people walk along the rows of vendors, with their various signs and colors and aromas, they will become fixated on something and that is all they see. They have about a 5 degree field of vision that kicks in so that as they move closer, to their point of attraction, that is all that they see. I have had so many people walk by my booth and not see a thing that that I have or me or the booth even. I want to just jump right out in front of everyone but that isn’t right.
Location is worth a lot to a vendor. If you are from somewhere else, just here as a visitor, and people do not recognize you they look at you quickly and move on. When you get located next to the local family owned business that has been making brownies for 4 generations and all of the 50 miles of surrounding area know and have experienced the sweetness that they have to offer their loyal followers. They seem to float by with that stare and desire to jump to the head of the line that has formed and been there all day long. There then is another problem for the next door vendor, the other non fixated movers can’t get to you through the line so they swing out and on their return swing miss you entirely.
When Wild West Chili Mix comes to town I want all folks to have the opportunity to purchase that mouth watering, chili seasoning mix, that is destined to change all of those preconceived notions chili being nothing but a bowl of flames and torture.
We just keep on keeping on.
